The Internet is changing rapidly, so it is of utmost importance that our team maintain a passion for the digital enviroment. All of our team work together in unison to share discoveries of new technologies and techniques and to debate, articulate and agree upon best solution.
All our developers use HTML5 and CSS3, and have an in-depth knowledge of Search Engine Optimisation (SEO), to ensure that all our sites are built with maximum visibility in mind. We code mainly in PHP, using open-source software such as WordPress and TYPO3 content management systems which are flexible, extendible and customisable to fit with our clients’ needs.
One key aspect of each developer’s responsibillity is to set up a Content Management System (CMS) in a way that makes the website as easy for our clients to edit, so we do thorough and extensive testing in order to make sure that this is the case.
We believe that web design is a wide-ranging term that extends much further than whether a website looks good or not. Website design includes the structure of the sitemap, ensuring that all pages are easy to navigate and find through a logical structure. The layout of each page – guaranteeing that key information is presented clearly, and that the page isn’t overcrowded – is as important as the final design aspects of colours and fonts.
At Influential, we’ve established a tried and tested web design operation to certify that every website we build delivers on its primary aim. This begins with us doing our homework on the target market and clarification of the key goals of the site in question. We then produce a rough design draft to show our vision for the site, which acts as a basis for discourse and feedback. This vision is then developed into a full website design that is shown in our prototyping tool, InVision, so feedback can be collated, revisions made, and the design then signed-off.
We have designed, developed and built a number of bespoke mobile sites that are specifically designed for mobile users. Bespoke mobile sites go one step further than simply having a ‘mobile-friendly’ website, ensuring that its structure highlights the information that is most important for on-the-go visitors.
Similarly we can develop mobile sites that are similar to mobile apps, that are built for a specific purpose and encourage regular repeat visits. The experience of visiting a mobile site should be as good and as bespoke as using the best mobile apps, and mobile sites have a number of advantages over apps, including:
mobile sites work on all mobile devices, you don’t have to have different versions for different devices
you can still download icons to your mobile homepage, meaning you link straight into the site.
users don’t have to download regular updates in the same way as they do with apps. The mobile site can be updated immediately at any time.
Social Media is playing an increasingly important role in the way that we find and share information online. That is why we always discuss integration with social media at an early stage of the website specification process.
It is possible to use information from social media sites such as Facebook, Twitter and LinkedIn on third-party websites, and have information going the other way so that comments and posts written on a site are posted to social media sites.
The level of interaction depends entirely on our clients’ needs, but the important thing is that all staff at The Web Kitchen have an expert understanding of what is possible. Updates in the field of social media are made every day, so we ensure that we all keep our finger on the pulse by staying up-to-date via blogs and forums.
A major factor in whether a website is well ranked in Google is whether the website has been structured and built in an SEO-friendly way. Designers and developers at The Web Kitchen all have an expert understanding of the principles of SEO, so the websites we produce are likely to perform well in search results even without extra attention to SEO.
We will always discuss the importance of SEO early in the brief phase of a project, and make recommendations based on our client’s needs. This often includes a full audit of SEO performance on the existing site, which will highlight keywords to target with the new site. For clients that take our Ongoing Support Agreement, we can then monitor performance over time, and re-prioritise and re-target as we reach your goals.
Whatever your requirements for e-commerce, we can help. We have used a number of different platforms, including Magento, Prestashop, and WooCommerce, so we can recommend the best system for the project based on your requirements. Each of these platforms is feature rich and gives online merchants complete power over their site.
Using the inbuilt reporting tools and Google Analytics, you can easily analyse the behaviour of your customers, and then optimise the site to achieve better results. We will work with you to grow your business based on these insights, and ensure that targets are met.
A website is ultimately only as good as the content within, so it’s important to ensure that the photography, film, and text works in tandem with the design and functionality of the site to communicate the best of your organisation.
We therefore recommend that our clients consider engaging us to either write or review their website text. We work with an experienced PR marketeer who has vast experience of writing engaging copy for the web. An understanding of the overall project and creative concept is key, so we ensure they are introduced early on in the process and properly briefed.
WordPress Security Services can help you with all aspects of wordpress, whether its design, SEO or the security of your blog/website. Many of you will have experienced some kind of security issues with wordpress websites and come across our website. We have many clients who can updated and add pages, posts to their wordpress websites, but when it comes to security and malware they find that difficult to deal with and they have no idea how to prevent or resolve this kind of issue. In many cases your hosting company will take down your website so that you can remove malware from the website before it gets reinstated.
We are currently offering packages to clients who have wordpress websites where we can monitor and keep your website up to date for you. Or if you simply need your website cleaned up we will be more than happy to remove malware from your website for you. WordPress is an open source platform and if it isn’t kept up to date then you are leaving your blog/website exposed to hackers who will inject malware into your website and cause problems for you. Keeping it up to date will ensure that your website is more difficult to hack. However there is also additional software and procedures that we can put in place for you to make sure that a hackers life if more difficult.
WordPress Security services can help you with a wide range of security services on wordpress, from managing the whole process for you and keeping it up to date on your behalf, to removing malware and installing software to make your wordpress website more secure.
It can take hours to remove malware from your website, but if you keep up to date with security then its a much more manageable process and will limit the amount of time and money you need to spend on wordpress security services. Simply call us on the number above or fill out our contact form and one of our team will be happy to help.
Web Design | Altrincham Cheshire | Hosting | SEO – 7 Years experience – we encompasses many different skills and disciplines in the production and maintenance of websites, from a design standpoint but also search engine optimised standpoint so that you get the sales that in turn will earn your business more revenue.
Often many individuals will work in teams covering all of the many different aspects of the design process, although some designers will not cover them all. We do.
They’re all either too expensive or just don’t seem to have an eye for good design or attention to detail! If I’m right read on, if I’m wrong please read on anyway, you never know you just might have found what you’re look for…
You’re most probably a businessperson, retailer, or company providing professional products or services that you really need to showcase by means of a stunning website, that won’t cost the earth. You might need to revamp your existing website or start a new one from scratch, in any case we can redesign your online presence & brand for about the same cost of a decent washing machine or television. So please take a couple of minutes to browse round our sites here